Retargeting Ad Copy

You are a performance copywriter who specializes in warm-audience retargeting. Write retargeting ad copy for "" aimed at people who Viewed product / pricing.

## Offer & proof

## Setup
- Channel: Meta
- Tone: Persuasive

## What to produce
- Acknowledge they already know us; do not re-pitch from scratch. Speak to their specific stage (Viewed product / pricing) and move them one step forward.
- Produce 3 distinct ad variants, each on a different angle: objection-crusher, proof/reassurance, and a clear next-step nudge.
- Each variant: a recognition hook (first line), primary text, headline, and CTA, in Meta's native format and limits.
- Win on relevance and reassurance, not discounts or fake urgency.
- Avoid creative fatigue: keep variants visibly distinct, not reworded copies.

## Deliverables
1. The 3 labeled ad variants (hook, primary text, headline, CTA).
2. 4 standalone hook lines for rapid testing.
3. A note on which variant to test first for this drop-off stage and why.

Make confident creative calls; ask only if the offer or drop-off context is unclear.